Mobile marketing gives exhibitors another way to engage with visitors on the show floor and drive traffic to your booth. Make your messaging concise yet compelling. Set yourself apart from your competition and share the benefits of attendees visiting your booth. Remember this is not a time for selling; this is a time to share …
Ten Trade Show Exhibit Best Practices
Is now a good time to spend on a trade show exhibit? Regardless of the economic conditions or competitive landscape, there are many tactics your small business can use to ensure a winning trade show. Your About.com Guide for Small Business Information has assembled the 10 best trade show exhibit tactics: Ten Trade Show Exhibit …
The Sprint and the Marathon of Trade Show Lead Follow-Up
Congratulations! You’ve just finished your latest trade show and now have a big pile of leads. But there’s no time to rest – you still have two more races to win: The sprint to get your leads fulfilled in the minutes, hours, and days after the show, and The marathon to keep following up your …
Now Is The Most Important Time Of The Year For Your Trade Show Program
Most of the year you’re on autopilot: Send out the pre-show promo, ship the booth, arrange the staffers, do the show, process the leads. Then repeat. And repeat again. Now’s the time to turn off the autopilot and grab a hold of the wheel, while the 2010 fall trade show busy season is winding down, …
Trade show booth the Internet vs. Consultative
Trade show booth: Internet vs. Consultative As a small business owner specializing in trade show booths and events I have had to answer the question that has become quite common over the last few years. “Why is there significant price difference between your pop-up display and the one I just found on the Internet? The …
Choosing The Best Design For Chicago Trade Show Booths
An impressively designed Chicago trade show booth is what makes a company stand out from the crowd. Whether it is a simple exhibit or a large island display, the design helps to convey the message of a company’s products and services. When it comes to Chicago trade show displays, bigger is not always better. A …
Improving Your Trade Show Marketing
Thanks to Mike Timmesch for the following: Want to improve your trade show marketing? Put it to the test. In direct mail you can test the list, the format, and the offer. In print ads, you can test the headline, the ad size, and the placement. In internet advertising you test the pay per click …
Pop Up Trade Show Displays
Mirage Pop-Up Displays: The very best pop-up frames now available in 3 styles Great look and convenience! Mirage® pop-up trade show displays give you an classic curved look and big, seamless graphics. Mirage is easy to set up, ship, and transport. The most durable pop-up frames available. Period. The Mirage family of frames are the …
Trade Show Booth Truss
Trade Show Booth Truss – The SkyTruss is extremely strong and weight-bearing so you can build big and load up with products or presentation equipment. Skyline Genuine Graphics get you noticed! SkyTruss carries massive fabric banners and ceilings that add impact, not bulk or weight. Get strength and structure without unrealistic operating costs.SkyTruss, like all …
