After 28 years based in New York, Licensing International Expo 2009 will be held at Las Vegas’ Mandalay Bay Convention Center, from June 2-4, 2009. The new venue will enable expanded trade show-floor offerings such as new exhibitor categories and improved meeting space, as well as the potential for increased educational offerings, and greater convenience …
Exhibit Marketing & Management Tips
Creating a trade show display that will enhance your overall marketing message is something that can be created no matter the size of your exhibit. Bigger is not necessarily better and in the current economy many marketing departments are evaluating their trade show marketing. So how do you come up with an overall strategy for …
