Written by Jim Kendall – Daily Herald SubscriberMail, LLC, is a 21st Century business: The Lisle company, which a year ago cracked Inc. magazine’s list of fastest growing privately held businesses, manages e-mail marketing initiatives for such clients as the Bulls, Blackhawks, Xerox and the American Marketing Association. In comparison, trade shows smack of …
Smart Trade Show Marketing Strategies
Participation in trades shows has seen a positive growth since 2002, continuation of exhibiting at trade shows has brought many questions to marketing managers, not only in the Chicago Trade Show Market, but Nationally and Internationally as well. Making your trade show exhibiting experience a success depends on “SMART – Strategies” “S”ingle out your objectives …
